Apex CommandSee what came in.
Website inquiries arrive in your workspace with the details your team needs.
Apex Command · Built for contractors
Every lead.
One clear next step.
Keep your leads, conversations, appointments, estimates, and jobs in one place. See what needs attention. Keep the work moving.
We set it up around your business. You start with a working system.
Apex CommandInteractive demo · Sample data
Today
A clear view of the day.
New requests. Open estimates.
The next thing that needs you.
New leads1
Open estimates$9,600
Booked work$8,400
JC
Jordan CarterAC repair · New inquiry
Reply neededSM
Sarah MitchellWater heater · Estimate follow-up
Next stepMT
Michael TorresHVAC replacement · Tomorrow, 9 AM
ScheduledOne connected process
Less chasing.
More follow-through.
When a request arrives, the customer and the next action stay together—from the first conversation to the finished job.
Know what comes next.
Replies, appointments, and estimate follow-ups have a clear place in the day.
Keep the work connected.
One customer history for the conversation, estimate, job, and follow-up.
LeadConversationAppointmentEstimateJobFollow-up
Benefits
See where the week goes.
Then give some of it back.
Lead replies, booking, reminders, follow-ups, and CRM updates can turn into hours of repetitive admin. Apex is built to handle more of that routine work automatically and keep the exceptions clear.
Respond without rebuilding the customer record.
New inquiries, customer details, conversations, and next steps stay connected instead of being copied between lists and apps.
Booking updates the workflow for you.
When an appointment is scheduled, it appears in Calendar and the linked lead can move forward without another manual status change.
Follow-up work is prepared before it gets forgotten.
Reminder drafts, estimate follow-up tasks, and completed-job check-ins can be created in the background when the record becomes eligible.
Your team focuses on the exceptions.
Ambiguous matches, pricing decisions, unusual customer situations, and anything that needs judgment stay visible for a person.
Automatic customer emails require sender setup and enabled workflows. Phone and SMS require a connected provider.
Weekly admin example
What could Apex take off your plate?
potential admin time freed up / week
Change the weekly activity counts to match your business. The minutes-per-item are simple example assumptions so you can see how repetitive tasks add up.
New lead responseExample: 6 min of admin per lead
Appointment bookingExample: 5 min of admin per booking
Estimate follow-upExample: 6 min of admin per follow-up
Reminders & confirmationsExample: 3 min of admin each
Pipeline & status updatesExample: 2 min of admin per update
Post-job follow-upExample: 5 min of admin per completed job
Illustrative, not a guarantee.This model adds the example admin minutes above. Actual time saved depends on your process, volume, setup, and which workflows are connected and enabled.
Explore Apex Command
Click around.
See how it feels.
Open a customer. Schedule an appointment. Turn an estimate into a job. Try a full sample workflow before we talk.
Open the interactive demoFictional data. No login required.
JC
Jordan CarterNew AC repair inquiry
- 01Review the inquiry
See the customer’s message and prepare a reply.
- 02Set the next step
Schedule an appointment and keep the customer connected.
- 03Move the work forward
Track the estimate, the job, and the follow-up.
Setup + ongoing support
Your business.
Your setup.
We map your process, configure Apex Command, and test the handoff with your team.
See how setup worksStandard plan
$1,500one-time setup
$397per month
What’s includedUSD. Scope, support, and start date agreed before payment.
A few good questions
Keep it simple.
Do I need a new website?
Not necessarily. We look at your current website and inquiry flow, then scope the changes your business needs.
Who replies to my customers?
Your team handles customer calls and replies. Apex gives the work a clear place, with drafts, tasks, and customer history to support follow-through.
Is the AI phone receptionist included?
Phone answering, customer SMS, and an AI receptionist are not included in the standard plan. Any future add-on is scoped and tested separately.
Built around your business
A clearer way to run the day.
See how Apex could fit the way your team works.